Wines and Spirits sector of Crédit Mutuel Arkéa: addressing various challenges
New generation, new profiles
The wine-growing and viticultural sector is undergoing significant change, with the arrival of a new generation of winemakers.
Many professionals are reaching retirement age, making way for neo-winegrowers, often under the age of 30 and increasingly women.
Career change is also a growing trend in the sector.
Climate-related uncertainties to anticipate
Climate change raises new questions about the grape varieties and vine cultivation methods.
Climate-related hazards such as frost and hail require new prevention and insurance measures, highlighting the need to anticipate these changes.
Necessary transitions
The current trend for healthier and more responsible eating is reflected in viticulture, with an increase in conversions to organic or High Environmental Value practices.
Professionals must adapt to these new demands while maintaining the quality of their products.
The era of modernization and innovation
The modernization of vineyards is increasing, with significant investments in mechanization and automation.
Diversification is also a key challenge, with the development of e-commerce, short supply chains, wine tourism, and new products.
The wine industry must thus transform to meet the demands of tomorrow.
Tailored support from Crédit Mutuel Arkéa
In this evolving context, Crédit Mutuel du Sud-Ouest and Arkéa Banque Entreprises et Institutionnels are intensifying their commitment to the players in the wine and spirits industry through the Wines and Spirits Sector.
Our experts, benefiting from an intimate understanding of this industry, provide tailored solutions to the specific needs of winegrowers, suppliers, or distributors.
"Today, we position ourselves as ambitious challengers, and collectively, we have built a comprehensive and tailored solution for all professionals in the sector. We operate in a world of land where proximity, quality of relationships, and advice are paramount. These requirements are the hallmark of our new organization."
Antoine MICHAUD, General Manager of Crédit Mutuel du Sud-Ouest.
"The establishment of our Wines & Spirits Sector reflects the strength of our convictions. We capitalize on our strengths, on the synergies and complementary skills of our networks and subsidiaries to provide competitive and sustainable solutions to all economic players in the sector."
Bertrand BLANPAIN, Chairman of the Management Board of Arkéa Banque Entreprises et Institutionnels, Deputy General Manager of Crédit Mutuel Arkéa in charge of Business and Institutional Division.
The example of the Larose vineyards
The renowned Vignobles de Larose, establishments deeply rooted in the Médoc region, subscribed to a €3 million "ARKEA PACT" impact loan with Arkéa Banque Entreprises et Institutionnels, a subsidiary of the Crédit Mutuel Arkéa Group, in 2021. This initiative aligns with Vignobles de Larose's desire to strengthen their commitment to Corporate Social Responsibility (CSR).
Crédit Mutuel du Sud-Ouest and Arkéa Banque Entreprises et Institutionnels complemented this financing with loans, enabling Vignobles de Larose to have the necessary resources to successfully carry out their tangible and real estate investment projects at their Saint-Laurent-du-Médoc site.
This operation demonstrates Crédit Mutuel Arkéa's ability to capitalize on the synergies and complementary skills of its networks and subsidiaries to support players in the wine industry.
Financial support for responsible viticulture
Through this partnership, Crédit Mutuel Arkéa demonstrates its commitment to supporting initiatives for Corporate Social Responsibility (CSR) in the wine sector. Vignobles de Larose thus benefits from tailored financial support that aligns with their values and sustainable development objectives.
"Making possible what we have envisioned, daring to create added value and inscribing our long-term footprint in the minds of people and on our land, that's the meaning of Vignobles de Larose." Franck Bijon, General Manager of Vignobles de Larose.
