The medium-term plan (MTP), called Transitions 2024, aims to translate the group's Raison d'être (Purpose) into concrete action in its business lines. It is a clear continuation of the previous plan - Arkéa 2020 - which initiated a process of business transformation and positioned the group on a long-term growth path. It is also fully in line with the Liberté project, aimed at ensuring the group's independence.
Transitions 2024 was built around the following priorities:
- the operational implementation of the five commitments arising from the Raison d'être ; - the group's development challenges; - developments in the bancassurance sector; - the reality of territories and customers; and lastly, the expectations of citizens towards companies, so that they can participate in the economic, ecological and solidarity revolution.
The aim of this plan is to make Arkéa the agile financial partner for upcoming transitions, at the service of the regions and their stakeholders. The aim is to choose a responsible growth strategy, and to seek overall performance, in a balanced approach between financial performance and positive impact.
Designed in a participative way, Transitions 2024 accentuates the group's long-term trajectory and reaffirms the originality of its model:
It draws on the group's traditional strengths:
local roots and proximity to territories;
a collaborative and cooperative identity;
an agile and entrepreneurial spirit;
an openness to the world around it,
the vitality of the partnership ecosystem ;
the values of humanity and solidarity;
a culture of innovation.
Expanding the range of positive-impact offers and services
Arkéa intends to support the environmental and social transitions of its stakeholders and enable them to embark on their own transformation. It also means offering products and services that promote inclusion and facilitate access to housing, education and health...
Promoting and supporting the responsible development of territories
Territories are the essential link in the balance and successful transformation of society. Already very present, Arkéa wishes to further intensify its contribution, notably through financing levers and partnerships.
Offering an increasingly personalised customer experience and aiming for excellence in customer relations.
In this area, the group wishes to innovate in the use of the data at its disposal to better understand its customers and enrich its value proposition.
Developing our partnership model
Arkéa wishes to strengthen its commitment to the innovative ecosystem and to deploy new BtoB and external distribution partnerships.